Shift is the true story of My Last Bad Day.
On the morning of July 11, 2001, I was on a training ride, before a company meeting north of Albuquerque, New Mexico, when I was hit head-on by a speeding SUV. As I lay on the asphalt waiting for the Medevac to arrive to take me to the trauma center, I made a promise to myself that if I lived, life would be different. I would stop chasing happiness. As I started my recovery, life did indeed become different. Unfortunately, it was not different in the way I desired. I was consumed by negative emotions, even though I tried to put on a brave face.
I wrote Shift for anyone who wants to be an everyday hero to their partner, child(ren), colleagues, and community. Shift is not about comparing yourself to some celebrity or icon's version of success. You don't have to be famous to change lives. You just have to be the BEST YOU. Because everyone benefits when you are striving to become your best.
To spread Shift's energy and impact, I'm giving all the profits of Shift to World Bicycle Relief to help others shorten the distance to the best version of themselves. So when you buy Shift, you will make a global impact by cascading the type of compassionate energy that we need more of today.
Welcome to my Peloton.
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